How much appreciation is given to a work of art when it is shown on the area of a Liechtenstein KLAFTER (fathom) in Vaduz? Will the appreciation be different if the work of art is presented on a KLAFTER (fathom) in Venice?
As an element of the presence of the Principality of Liechtenstein during the Biennale Arte Venezia 2024, advertising posters for past exhibitions of YOLY's works will become a "one fathom large" presentation area on Venice soil as part of the "Mobile KLAFTER" project.
* In the Principality of Liechtenstein, the square Klafter was used to measure property areas until 2017. 1 m² corresponds to 0.278036 square Klafter, 1 square Klafter corresponds to 3.596652 m². The Klafter as a unit of length is therefore approx. 1,8965 m long.
Do the works presented become more valuable because they are shown on a KLAFTER (fathom) in Venice at the Biennale?
Does the appreciation of the work or its value increase if it repeatedly changes the location of the "exhibition Klafter", from miserable areas to trendy cities, from unknown places to important museums or world exhibitions?
How much appreciation does the work receive from the viewers? And does the artist himself also receive appreciation by the location of the KLAFTER (fathom) on which his works are shown?
